Managing in the 1990s

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FRED G. STEINGRABER

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Projecting changes that will take place during the next decade is somehow not as adventurous as making pre­ dictions for another century. However, the 1990s are the gateway to the twenty-first century and will serve as a prelude to its challenges. CEOs must be always mindful of the adventure just beyond the next portal.
Janus, the ancient Roman god of gates and door­ ways, is depicted with two faces looking in opposite di­ rections. Successful chief executives of the 1990s will have to follow Janus’s example, being alert to both the present and the future, and attending to both internal needs and external pressures.

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